Resources

On the path to partnership? Want to know what it takes? Get the scoop from our panel comprised of female partners from a variety of Bay Street firms.

More and more, lawyers and their firms are harnessing the many options and interdependencies of social media platforms to add another layer to their marketing mix. With constant pressure to develop their practice by building their network, today’s associates have in social networking a golden opportunity that their supervising partners simply did not have available.

Website optimization (WO) is the profitable flavour du jour for many consultants. You likely have received tons of mail entreating you to call in the expert who will guarantee that the world finds your web site – before your competition puts you out of business. But, does this sound likely to you?

What the heck is that funny looking, pixilated square image on the page? It is called a Quick Response Code, or QR Code for short, and these codes have quickly become marketing world’s new sweetheart.

Do you work on Bay Street? How many times have you thought about leaving your job? Once a month? Once a week?